Label Design
Splash Laundry Detergent
This packaging design project was dedicated to creating an eye-catching and compelling packaging for the laundry detergent product "SPLASH". The primary goal was to design packaging that not only stands out on the shelf, but also effectively communicates the product's key attributes and appeals to the primary target audience.
Creative Direction: David Gonzales
Visual Direction
Develop a visual branding strategy that captures the essence of SPLASH, including its cleaning power, eco-friendliness and freshness.
